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merveilleUX Blog

News, best practices, UI/UX design trends

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multiple transit map illustrating types of UX navigation for SaaS products

Mar 3, 2024

UI Design

UX Design

The 6 types of UX navigation to guide users effectively within a SaaS interface.
Someone seen from behind, facing a selection of clothes and looking undecided.

Jan 8, 2025

UI Design

UX Design

UI / UX Trends for 2025
freshly sharpen color pencil-crayons

Jul 18, 2024

Design Systems

Is Your SaaS UI Letting You Down? The Color System Fix
Close-up of a magnifying glass positioned above a laptop keyboard as a UX Audit

Apr 19, 2024

UX Design

SaaS UX Audit: Key Insights Before You Start

Most Recent

Aug 12, 2025

Strategy

Align Business & Tech: UX as a Common Language

The CEO talks growth, market share, and LTV. The CTO talks scalability, technical debt, and API response times. This dialogue of the deaf is a classic in SaaS. It's not just frustrating; it's incredibly expensive. Every delayed feature, every opportunity missed due to internal friction, translates into lost revenue and a surrendered competitive edge. This is the symptom of poor business-tech alignment. The root cause is almost never a lack of vision or skill. It's a lack of a common language—a bridge between business strategy and technical reality. What if that bridge already exists?

Arch bridge connecting two cliffs, a metaphor for UX as a common language to unify product vision and achieve business-tech alignment.
A seedling symbolizing how Product-Led Growth beats the feature race through organic growth.

Jul 30, 2025

Strategy

How to Win with Product-Led Growth, Not More Features
Empty subway car, symbolizing losing potential customers.

Jul 18, 2025

UX Design

Nail Your SaaS Product Onboarding: The Secret to Turning Users into Loyal Customers
Low-angle view of an airplane in the sky, a metaphor for validating a SaaS product-market fit before the growth stage.

Jun 12, 2025

Strategy

UX Research

How to Find Product-Market Fit: A Step-by-Step Testing Guide
A row of sharpened colored pencils neatly ordered like a rainbow.

Jun 6, 2025

UI Design

UX Writing

Inclusive Product Design for SaaS: Boost Engagement & ROI

To Begin With...

Aug 20, 2024

Gamification

Drive SaaS Growth with Gamification

Are users jumping ship from your SaaS almost as fast as they signed up? You're not alone. In today's crowded digital world, grabbing (and keeping!) attention is a battle. But what if the secret weapon was hiding in plain sight? Hint: It involves a little fun and a dash of healthy competition. SaaS gamification is more than just a buzzword; it's a powerful way to skyrocket user engagement and keep 'em coming back for more. By weaving in game-like elements, you can transform your user experience into something truly rewarding, maybe even...dare we say...addictive! Ready to dive into the exciting world of SaaS gamification? Let's go!

video game controllers on a a blue background
Stack of coins representing design tokens

Jul 12, 2024

Design Systems

UI Design

Design Tokens: Strong Design Systems Start Here
Letter Keys On A Typewriter to illustrate UX Writing

Apr 24, 2024

UI Design

UX Writing

Everything you need to know about UX Writing
Two people sketching the UX of a SaaS on a large sheet of paper.

Mar 27, 2024

UX Design

The Importance of UX for SaaS: 6 Key Factors
CEO organizing their team

Dec 9, 2024

Strategy

Start-ups : How to Build an Effective SaaS UX Team?

To Delve Deeper...

Jul 18, 2024

Design Systems

Is Your SaaS UI Letting You Down? The Color System Fix

Color has the power to inspire, inform, and even influence user behavior. But without a system in place, it can easily devolve into chaos. Discover how a well-crafted color system can transform your SaaS UI, improve accessibility, accelerate development workflows, and ultimately, delight your users.

freshly sharpen color pencil-crayons
An assortment of DIY tools carefully placed on a wooden work surface.

Oct 3, 2024

UX Research

UX/UI Analytics Tools: Unleash Your Full Potential
a boat navigating illustrates an optimised Saas Navigation

Mar 1, 2024

UI Design

UX Design

The 8 Keys to Optimized SaaS Navigation
Two women collaborating on a SaaS UX project, brainstorming ideas around a laptop in a modern workspace.

Sep 4, 2024

Strategy

UX Design

What B2B SaaS UX Can Learn From B2C (and Vice Versa!)
choosing the right product design agency

Oct 17, 2024

Strategy

9 Questions to Ask Before Hiring a SaaS UX & Product Design Agency

List of All of Our Articles on Digital Product Design